The primary reason is its "invisible impact." Cyber security incidents, such as data breaches, are explosive events. They are often one-time occurrences with a specific date and a single, identifiable cause. A ransomware attack, for instance, visibly shuts down systems, creating a clear and immediate crisis. The victims are easy to identify, and the story has a definitive beginning and end.
Digital fraud, in contrast, is an ongoing, insidious problem. It's a series of smaller, dispersed attacks that rarely rise to the level of a major news event. The harm isn't a single catastrophic failure but a continuous financial drain on businesses, affecting everything from operational overhead to brand reputation. This makes it a difficult story for the media to tell. There is no single "moment" of the attack, and the perpetrators often operate in the shadows by hiding their true identity.
The nature of fraud itself is often deceptive and personal, making victims less likely to speak out. Attacks like Friendly Fraud, where a user falsely disputes a legitimate charge, or Impersonation Fraud, where a scammer pretends to be a trusted entity, are built on manipulation and can be embarrassing for the victim. The FBI reports that sophisticated schemes like Business Email Compromise (BEC), where fraudsters impersonate a company boss or supplier, lead to billions of dollars in losses annually, yet these incidents are rarely publicized.
While a single data breach may expose millions of records, the cumulative, daily cost of digital fraud is immense. Fraud prevention is not about fighting a single, dramatic battle; it's about building a continuous, layered defense against an invisible enemy. By focusing on proactive strategies and understanding the true nature of this silent threat, we can begin to bring it out of the shadows and build a more resilient digital future.